Digital

Online Strategy

In today’s noisy buyers landscape it’s imperative you have a strategic approach to your online advertising. Customers are more informed, have high expectations and attention spans are limited. Getting your message to shine through the clutter is imperative to unlocking the potential of this huge audience.

Whether you are B2B or B2C we first listen to you, help define your goals, analyse your market and develop a dedicated strategy that delivers strong return on investment. So whether its search, email, display or social we will create an effective plan tailored to you and create the designs and message to engage your customers.

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SEO

Search engine optimisation (SEO) is a complex area with lots of parts. It is essentially the optimisation of your website and online footprint so as to appear higher and more often in search engines. SEO can be broken down into 3 areas (on site, offsite and local) each looks at a different aspect of your online footprint and all have different priorities depending on your aims.

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PPC

Being able to advertise directly at the top of google SERP’s or guaranteeing that your website link will be visible on the first pages of a search engine are both common aims for lots of businesses. Advertising with Google Adwords or other PPC platforms is a way to guarantee traffic to your website.

This traffic can tracked in terms of volume, search term and even if they went on to enquire or buy from you. These powers stats mean that advertising on Adwords is a so much more viable option that traditional advertising methods. We help 100’s of clients manage their campaigns with effectively.
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Social Management

With the social media advertising spend increasing all the time. This is definitely one of the best places to spend any marketing budget right now.

It’s flexible targeting allows you to show specifically designed ads to a certain demographic or area. It even allowed you to target specific people based on life events likes and interests. Having this functionality means you can really nail into your target market with an ad that is bespoke.

Our social media appetising packages cover call the big social media networks including Facebook LinkedIn Instagram Snapchat Twitter and more our in-house designers and social media experts can create the best imagery and optimal campaign set up to get the most from your budget.

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Social Advertising

Posting regularly to social media is massively important to any business in the modern day. Social media users, time spent and advertising money spent are all increasing. These all point to fact you should be regularly posting in this area.

When running social media pages, it’s not just about posting consistently, although that is important, it’s about posting top quality content that your potential buyers would want to see.

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Email Marketing

Email marketing is a core part of any business strategy. Sending regular emails to your existing customer base is a on way to generate more enquiries and sales email marketing is more tha than a monthly letter mentioned me a series of an even hours that nurture your existing customers to buy again/More

When conducting email marketing a lot of companies send emails to their entire list of customers. Not having a segmented least based on injuries or demographic or product bought etc can be detrimental to and email marketing campaign.

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